Hi! My name is Martín Luzardo, a Uruguayan creative director born in Montevideo.

I've had the privilege of working in multiple markets, including Uruguay, Guatemala, Panama, El Salvador, Honduras, and Mexico, spearheading regional campaigns for renowned brands such as Movistar, Walmart, Procter & Gamble, CMI, Bimbo, Kellogg's, Nestlé, Industrias Licoreras de Guatemala, and McDonald's, among others.

Throughout my career, I have been given the opportunity to create campaigns and work collaboratively with, as well as lead, creative teams at agencies such as Efpz / FCB, Punto Ogilvy, Notable, Leo Burnett, and Publicis. In addition, I have had the privilege of teaching courses on creativity at ORT University of Uruguay and serving as the Vice President of the Uruguayan Advertising Circle.                                       
                                                                                                                         I'm proud to say that my work has been recognized at the Webby Awards, Shorty Awards, Festival Antigua Guatemala, Festival Volcán Costa Rica, Cannes Lions Festival, Effie Awards, IabMixx Uruguay, Ojo de Iberoamérica, Campana de Oro (Uruguayan Chamber of Advertisers), and Desachate (Uruguayan Advertising Circle).

References:

Mónica Gadsby - Latin America CEO Publicis Groupe

Fernando Bellotti - Creative Chairman of Publicis Groupe Argentina & CCO of Latam

Antonio Bruni - Marketing Director McDonald´s Mesoamerica

Felipe Stein - CEO Notable Publicidad Uruguay